Known for their luxury abayas, hijabs and modest dresses Hijabee is a UAE located modest clothing brand; providing the best of everyday essentials and premium modest wear.
Art Direction & Creation – Photography + Videography
The Brief.
The brief for this campaign focused on the content production and execution of advertising Hijabees most recent collection, provided with the clothing items that would be featured we created visuals on 3 different shoots of what we expected to produce and how our outcome would be.
The Production + Outcome.
We chose locations in Dubai which would enhance the look of the abayas and focus on the details with a range of modern and city areas, this allowed us to project an outcome of shots which aligned with our initial focus for the Hijabee collection.